Haldiram's campaigns for RTE packages

With summer, the season of holidays and travels upon us, Haldiram, one of the country’s premier snacks brands, has announced a campaign to promote the brand as an ideal snacking companion during travels and vacations. The new title Pack Kiya Kya? (Did you pack Haldiram's?) highlights the company's varied ready-to-eat (RTE) food items.

by Aditya Ghosalkar