Industry Insights EP 23 | Inside beauty packaging with Payal Khandelwal

We sit down with Payal Khandelwal to break down the "Beauty Decoded" report from What Packaging's June edition. Discover how the Indian beauty and personal care landscape is shifting—from designing packaging for a "screen-first" quick-commerce reality to leveraging cultural heritage, navigating the truth of sustainability infrastructure, and the ultimate playbook for CMOs

by What Packaging Team