The rise of suppository packaging in healthcare

The suppository packaging industry is currently demonstrating robust growth. Valued at approximately USD 341-million in 2025, the market is projected to reach over USD 603-million by 2034, representing a compound annual growth rate (CAGR) of 6.55% annually. 

This sustained growth is primarily fueled by demographic shifts, including the rising elderly population globally, increased prevalence of chronic diseases, and a consistent demand for alternative, non-oral drug delivery methods.

Geographically, North America currently accounts for the largest share of the market, driven by high per capita healthcare spending and well-established pharmaceutical infrastructure. However, the Asia Pacific region is rapidly emerging as the fastest-growing market. This acceleration is supported by improved healthcare access, burgeoning pharmaceutical production capabilities, and an ageing population across key nations.

Packaging innovation
Packaging materials and design styles are critical to ensuring both efficacy and user convenience. Plastic-based packaging remains the market leader due to its affordability and inherent flexibility. 

Nonetheless, aluminium-based packaging is making strong inroads, highly valued for its superior protective qualities, durability, and ability to withstand varied storage conditions. 

In terms of design, blister packs dominate the industry, providing crucial tamper-proof protection and convenient unit-dose dispensing for both patients and medical professionals. Foil wraps are also gaining popularity, offering airtight sealing properties and a lightweight structure ideal for optimised shipping and storage.

Technology shaping packaging
Artificial intelligence (AI) and Internet of Things (IoT)-enabled machinery are instrumental in enhancing accuracy, minimising waste, and guaranteeing compliance with stringent safety standards. 

Smart sensors provide real-time monitoring of packaging lines, while predictive analytics help prevent downtime and boost operational efficiency.

Distribution channels are also evolving. While traditional offline distribution through hospitals, pharmacies, and medical distributors still accounts for the majority of sales, the online segment is experiencing rapid growth. The expansion of telemedicine and eCommerce means that more consumers are procuring sensitive healthcare products online. 

This market shift is compelling packaging manufacturers to innovate designs to ensure durability, discretion, and cost efficiency throughout the shipping process.

Sustainability at the forefront
Sustainability has become a core driver within the pharmaceutical packaging sector. The central challenge lies in effectively balancing environmental responsibility with the non-negotiable requirements of product safety and stability. 

In response, packaging producers are actively experimenting with greener alternatives, including recyclable plastics, biodegradable films, and sustainable laminates, to reduce the industry’s overall environmental footprint. 

With the market poised to almost double by 2034, the suppository packaging sector has cemented its role as a vital link in the global healthcare chain, focusing on technology, sustainability, and changing consumer behaviour to ensure safe and accessible treatment.

This article is based on a report by Towards Packaging.