19 Oct 2023 | By  Raahil Chopra

McDonald's: A lot of sustainability initiatives in the restaurant...

Raahil Chopra of Campaign India caught up with Arvind RP, chief marketing officer, McDonald’s India (W&S), to understand...

Latest Articles

21 Aug 2023 | By Raahil Chopra

Perfetti Van Melle to use recycled plastic for Diwali gifting

Rajesh Ramakrishnan, Perfetti Van Melle's managing director talks to Raahil Chopra about the packagi...

23 Jun 2023 | By Raahil Chopra

Cannes Lions 2023: Brands to focus on purpose

Unilever’s Conny Braams and Alessandro Manfredi discuss how brands can grow in the ever-changing lan...

Latest Poll

What is the point of focus for the packaging industry, currently?

Results

What is the point of focus for the packaging industry, currently?

Margins

 

16.67%

Reverse auctions

 

30.56%

Safety norms

 

27.78%

Wastage

 

25.00%

Total Votes : 36

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