Ecommerce packaging market to reach USD 200-billion by 2032

Ecommerce packaging market valued at USD 2,42,061-million by 2032 indicates a CAGR of 16.8% from 2023 to 2032. A report by Towards Packaging shows the roadmap

20 Dec 2023 | By Disha Chakraborty

Ecommerce packaging market size from 2022 to 2032

The emergence of the eCommerce industry and access to the internet has unlocked market potential in eCommerce packaging. Additionally, due to growing environmental concerns surrounding the biodegradation of plastic materials, more companies are now prioritising the development of 100% organic and reusable packaging solutions.

The convenience of online shopping, where products can be delivered quickly and at competitive prices, further fuels the growth of the eCommerce packaging market. The growing demand for packaged food and beverages creates new opportunities within the sector.

The Asia-Pacific region emerged as a dominant force in the global eCommerce packaging market in 2020, accounting for over half (approximately 52%) of the market value.

In the context of eCommerce, the efficiency and speed of the packing process are crucial for success. Online retailers face the challenge of packing items of various sizes, requiring specialised packaging solutions that can be ordered in specific quantities and stored accordingly. Fanfold corrugated board offers a flexible solution by providing one type of packaging that can accommodate different products.

Fanfold corrugated board is pre-scored, making it easy to manually fold and pack around items. It is also compatible with packaging machines and conveyor belts, allowing for automated packing processes. The board is stored in a zigzag fold on a pallet, enabling packers to take only the required amount of board for each packaging case.

This approach eliminates the need to stock multiple types of packaging for various product sizes, simplifying inventory management. The versatility of fanfold corrugated board allows for quick adaptation to different product dimensions, reducing packing time and increasing operational efficiency. The compatibility with packaging machines and conveyor belts facilitates integration into existing packing systems, further enhancing productivity.

The competitive analysis of the eCommerce packaging market assesses each competitor's strategic position. The analysis includes in-depth information on various aspects of the company, such as its background, financial performance, revenue generation, R&D investments, market potential, and global presence.

Additionally, details about the company's production sites and facilities, production capacities, and strengths and weaknesses are highlighted. The analysis also covers insights into the company's product portfolio, including product width and breadth, application dominance, and recent product launches. It is important to emphasise that the provided information focuses explicitly on the companies' activities and strategies within the e-commerce packaging market, enabling businesses to thoroughly understand their competitors' positioning and capabilities.

Recent sustainable eCommerce packaging
In 2022, Amcor introduced the AmFiber platform, a range of paper-based packaging products. It exemplifies Amcor's tailored packaging solutions to our customer's specific needs, utilising the most suitable materials available in the market.

In July 2022, Reckitt introduced a minimalist eCommerce packaging solution for its brand Vanish. Understanding the evolving needs of online shoppers, Reckitt launched Vanish Multipower Tabs, a new addition to its eCommerce portfolio alongside Vanish Miracle. These Multipower Tabs have been developed as a compressed powder alternative to the brand's leading product, allowing minimal packaging.

The shipped in a personal container (SIPC) format eliminates the requirement for an outer pack during online order fulfilment, reducing packaging materials.

In May 2022, Mond joined forces with Beck Packautomaten, a German machine supplier, to unveil a paper-based packaging solution exclusively designed for the eCommerce industry. The solution incorporates 95% paper content and adheres to strict recycling standards across all European paper waste streams.

Latest Poll

The packaging industry is confused by recycling and sustainability rules in India. What is the biggest challenge?


The packaging industry is confused by recycling and sustainability rules in India. What is the biggest challenge?

Shortcomings in EPR policy



Inadequate infrastructure



Shortage of recycling firms



Lack of consumer awareness



Total Votes : 19


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