IVD packaging demand surges with AI, at-home testing

In vitro diagnostics (IVD) involve analysing samples such as blood or saliva to detect diseases early and support timely treatment. These diagnostic kits are delicate and can easily be compromised by moisture, contamination, or light exposure. Proper packaging acts as a barrier against these elements, ensuring that tests remain reliable and easy to use, whether at home or in medical settings.

As more people turn to at-home testing and personalised treatments, the demand for safe, effective, and easy-to-handle packaging has rapidly grown. 

Trends shaping the IVD packaging industry include a high demand for at-home testing of chronic diseases, a focus on the patients’ convenience when it comes to transportation and packaging, and lightweight and protective designs. 

AI predicts packaging demand and analyses real-time data. It also suggests eco-friendly packaging materials and helps track product usage, ensuring the product can be trackable. 

In 2024, bottles and vials reigned supreme, offering protection against light, moisture and contamination. Academic institutions have emerged as major players driving packaging demand in 2024. 

India is ramping up its healthcare infrastructure and investing heavily in diagnostics. With a growing population and increasing chronic disease cases, the region is seeing unprecedented demand for high-quality, reliable packaging solutions.