Converted flexible packaging: CAGR of 3.33% by 2034
The global converted flexible packaging market is booming and shows no signs of slowing down. It is foreseen to grow from USD 284.16-billion in 2025 to USD 381.13-billion by 2034, according to a report by Towards Packaging.
12 Jun 2025 | By WhatPackaging? Team
Converted flexible packaging involves combining different raw materials like plastic, paper, aluminium foil, and adhesives to create final packaging products such as bags, pouches, sachets, cartons, and films. These packaging solutions are widely used in industries like food and beverages, pharmaceuticals, consumer goods, and personal care.
This packaging is lightweight, space-efficient and easy to transport.
The trends powering this growth include technological advancements in packaging materials that help extend product shelf life and protect items from contamination, urban lifestyles and the growing appetite for ready-to-eat foods are pushing demand for easy-to-use, portable packaging.
Smart packaging features like RFID tags, QR codes, and NFC chips are enhancing product traceability and consumer interaction, and the shift toward sustainability, with increasing demand for eco-friendly materials, is driving innovation. Companies are investing in packaging that not only protects goods but also enhances shelf life, especially in the food and pharma sectors.
AI powers smart packaging technologies that make tracking products across supply chains easier. Whether it's scanning a QR code for product info or using RFID for real-time updates, AI integration is taking packaging to the next level.
Despite the progress, there are hurdles. One major issue is the difficulty of recycling multi-layer packaging, which combines different materials. Environmental regulations are tightening, and raw material price fluctuations can impact manufacturing costs.
Online shopping demands packaging that is lightweight yet durable enough to protect items during shipping. Direct-to-consumer brands are using innovative packaging to boost visibility and enhance the customer experience.
Plastic continues to dominate the converted flexible packaging market. Types like polyethene and polypropylene are widely used. However, paper-based packaging is quickly catching up, thanks to growing concerns about plastic pollution. As bans on single-use plastics expand globally, biodegradable options like plant-based and starch-based films are becoming increasingly popular.
The food and beverage industry is the largest user of converted flexible packaging. The growing global population, rising incomes, and urban lifestyles are fueling this trend. Pouches, sachets, and bags make food packaging more efficient and attractive.
The pharmaceutical sector is catching up fast. With a focus on tamper-proof, child-safe, and compliant packaging, pharma companies rely on flexible packaging for everything from pills to liquid medicines.